Simulation Overview
The Family Business Simulation allows participants to step into the shoes of family business owners and leaders, navigating through the complexities of ownership, family roles, and business decisions across four generations
Generational Challenges
From the Founder’s Era to the Cousin Consortium Era, face challenges that evolve over time.
Leadership & Governance
Make decisions that shape business success and family unity
Succession Planning
Understand the importance of balancing professional management with family legacy
Crisis Management
Tackle ownership crises, strategic exits, and resource allocation under time constraints.
Framework for Learning and Growth
The simulation is built on Gersick’s Three-Axis Model of Family Business Development, focusing on three key dimensions: ownership, family, and business. As these dimensions evolve, players must adapt their strategies, making decisions that impact the family’s legacy and the business’s success
Ownership:
Transition from a single owner to complex ownership structures.
Family:
Manage the evolution of family roles and ensure smooth succession across generations
Business:
Navigate the entrepreneurial phase, expansion, and diversification